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  • Writer's pictureREBECCA RAUSCH

Is Your Website Stuck in the 90's? Design Mobile-First or Get Left Behind!

users using mobile devices
Website-Design Mobile First

You're scrolling through Instagram, ready to check out a cool brand you saw advertised. You tap the link, but instead of a sleek, user-friendly experience, you're greeted by a website that looks like it belongs in a 1998 flip phone commercial. Tiny text, clunky buttons, and sideways scrolling – yikes! Over 50% of all website traffic now comes from mobile devices [Statista, 2023]. If your website isn't optimized for various mobile screens, you're losing customers faster than you can say "mobilegeddon."

Here's the Wake-up Call You Need:
  • Mobile-first is the new standard. People are ditching desktops for smartphones and tablets. In fact, by 2025, it's predicted that mobile internet usage will surpass desktop usage globally [Statista, 2023]. If your website isn't mobile-friendly, you're essentially shutting the door on a massive chunk of your potential audience.

  • A bad mobile experience = A bad brand impression. Think about it: if someone has a frustrating time navigating your website on their phone, they're likely to associate that frustration with your entire brand. A study by Google found that 53% of mobile website visitors abandon a site that takes longer than 3 seconds to load [Think With Google, 2020]. That's three seconds to make a good impression, or you risk losing a customer forever.

  • Mobile drives sales. 79% of smartphone users have made a purchase online using their mobile device [Statista, 2023]. If your website isn't mobile-optimized, you're missing out on a huge sales opportunity. A mobile-friendly design with clear calls to action and a streamlined checkout process can turn those website visitors into paying customers. And apps.... don't get me started. Make sure "Easy" is your middle name.

Don't wait for your competitors to steal your mobile thunder!  Revamping your website for mobile-first is no longer an option, it's a necessity. By prioritizing a seamless mobile experience, you'll ensure your brand shines on every device, keeps customers engaged, and drives sales success. The future of web design is mobile, so jump on board or get left behind!

Want to learn more? Contact Neon Lizard Creative today!


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