top of page

A well-built brand can be your company’s biggest asset.

MN CONTRACTORS & BUILDERS BUILT TO SCALE

Bigger text

From crafting a rock-solid brand identity to flexing your expertise with stellar visuals and collateral, our marketing services are tailored for construction powerhouses like yours. We’ve got the skills and know-how to amplify what makes your business a force to be reckoned with.

Branding and organic marketing agency serving Minneapolis, MN and businesses nationwide.

Quit Playing
Small

From commercial general contractors and residential homebuilders to specialty trades, civil engineering firms, and construction material suppliers, Neon Lizard Creative has built brands for the full spectrum of the construction industry. We understand the long sales cycles, the relationship-driven culture, and the credibility signals that matter most to project owners, developers, and municipal clients. We build organic marketing strategies that put your brand in front of the right decision-makers before your competitors even know the opportunity exists.

dock-and-door-tec-loading-dock-services.png

Branding
+ Core Gear

Revamp your logo, identity, and marketing game to define your crew’s forward-thinking vision, precision, and edge over the competition. Show it like a pro.

  • Brand Identity Blueprint & Strategy

  • Logo Creation with Impact

  • Graphics/ Assets that Enhance & Inform

  • Illustration, 3D, Animation+

Brand Toolkit:
Your Battle Plan

A brand’s only as strong as its foundation. We forge a strong Visual Style Guide/Brand Governance Manual that drives every piece of your brand’s core tools—from your company sales packet, to philosophy, positioning, and tagline. We’ll also map out the right way to wield your logo, colors, typography, imagery, and graphics, so your team can share with confidence across all marketing channels.

Brochure design for Appro Development and Cerron Properties
Village Tile logo and business card design for a tile company branding project

Messaging that
Hits Hard

A unified messaging framework tied to a gripping brand story keeps your team locked in, fired up, and on point. It also educates your clients on the philosophy driving your process from start to finish. We help hone a sharp, strategic verbal tone to dominate every channel—marketing, biz dev, operations, HR, and client relations.

  • Tagline That Sticks

  • Messaging That Commands Attention

  • Content for Collateral & Digital Domination

Graphic Assets:
Built to Stand Out

Starting with your logo, we harness bold iconography, typography, color schemes, and graphic elements to create a visual identity that declares "We’re not your average construction crew.” Then we roll out a custom toolkit—business essentials, site signage, apparel, vehicle wraps, social media heat, tradeshow swag, website, and more—to make your brand impossible to ignore. One vendor, one goal = your success.

  • Business Suite with High-end Style

  • Signage & Tradeshow Graphics That Turn Heads

  • Social Media Firepower

  • Print & Digital Collateral That Closes the Deal

  • Communication Templates Rich with Clarity

  • Promotional Gear That is Desired by All

Modern commercial office design by Pure Alchemy design firm

WE DON'T MESS AROUND.

You hire us because of how we work. We promise straight-up honesty and a no-BS approach; we push you (and ourselves) to deliver game-changing results that redefine your industry and business development.

Who Says B2B Has To Mean Blah And Boring?

While other industries play with flashy gimmicks, the B2B construction game demands real strength. We help you land bigger contracts by making sure your brand shows your expertise and precision, showcasing your skills, and building trust. Let's build a brand so sharp that clients will be begging to hand you the keys to their next big project.

Ramping up the Badass Factor for Construction Identity

NLC is the marketing crew that gets companies like yours at the big table. We team up to overhaul your brand, website, and marketing strategy to give you the edge on more deals and attract the top-tier talent your business needs to crush it.
 

Strategy-Driven Branding To Reforge Your Company’s Image

We work shoulder-to-shoulder with you to modernize your presence—from your positioning to your logo, messaging, and assets—to reflect your vision, cement your credibility, earn your clients’ trust, and light a fire under your team’s purpose.
 

Brand Strategy: 
Built On Bedrock

We define your core values, pinpoint the audiences ready to buy what you’re selling, dig deep with research to uncover what sets you apart, and construct a long-term blueprint that aligns with your vision.

 

  • Brand Audit

  • Research & Insights

  • Opportunities & Strategy Plan

Positioning: 
Own Your Spot

Plenty of companies provide similar services, but none have your team's unique blend of skills, culture, and fire. We scout the competitive landscape, spot gaps, and carve out a position that makes you the go-to choice for clients and talent alike.

The Brand
Message Blueprint

  • Competitive Edge

  • Team Alignment

  • Brand Story, Promise, and Experience

  • Voice That Demands Respect

  • Values That Resonate

BUILDING BETTER BRANDS

Our blog is your go-to resource for expert knowledge and insights from Neon Lizard Creative’s experience working with building services companies.

Sign up for our
"Insights & Epiphanies" blog!

Join our list and get access to specials, education, and deals exclusive to our subscribers.

WANT MORE? WE CAN DO IT

Check out the rest of our site and portfolio. There's not much we haven't done, and our clients will attest to how NLC is truly a partner rather than a vendor.

CONTACT US

I was very impressed with Rebecca and Neon Lizard. She’s very pleasant, listens to your needs/wants and also gave me great input to improve my product. And from first phone call to finished product was less than 48 hours!

​Jason Schmidt, American Plumbing

I recently had the pleasure of working with Neon Lizard Creative Marketing on revamping our brand, and I couldn't be more thrilled with the results! Rebecca did an amazing job crafting our logo, brand message, and yard signs. Her attention to detail and creativity truly set her apart from the rest.

Rebecca did a great job with our logo and trade show displays. She works well under a tight timeline and was very responsive. We went through several revisions on the trade show design and we were really happy with the final result.

CVF Racing

We have NEVER experienced service quite like this. It's been 2-3 weeks since we started with NLC and they have somehow managed to not only put in months of value in terms of marketing, but they're even making personal sales for us! Unbelievable. We're so impressed we're starting to brainstorm how we can return even a fraction of the value to Rebecca and her team. Insane quality, crazy attentiveness!

Chris DeVore, O.C. Detail

I have the pleasure of working with Rebecca and the NeonLizardCreative team and consider myself one of their many "giddy" clients. They truly take the time to listen, learn, and get at the core of your business, and THEN help to build your brand. Rebecca is thoughtful, creative, fun, and an absolute joy to work with!! I highly recommend Rebecca and her entire team!

Andrea Kaderlik, Appro Cerron Realestate/Properties

Rebecca and her team at Neon Lizard Creative have been instrumental in the immediate growth of our online presence. In rolling out multiple new niche products to a very specific industry, their creativity, in both writing and imagery creation, have ensured our print and online presence messaging was consistent and our branding is of superior quality. They are timely, efficient, very dependable and affordable! I highly recommend Neon Lizard Creative for all your marketing needs!

Deb Hilmerson, Hilmerson Construction Safety

bottom of page