About Neon Lizard.
Great design can stop someone mid-scroll. Great branding can change how a company sees itself. But a brand built with genuine heart? That can shift culture.
Bold Creative.
Real Results.
True Partnership.
A MINNESOTA AGENCY THROUGH AND THROUGH
We are proud to be recognized as a top Minnesota agency by the Minneapolis Business Journal. We don't just work here — we live here, and we've spent three decades building brands for the businesses, municipalities, nonprofits, and cooperatives that make up the fabric of this state.
WE KNOW MID-MARKET/GROWTH-STAGE BRANDING
Brand identity and organic marketing are at the core of what we do. Our portfolio spans B2B and B2C clients across healthcare, construction, real estate, financial services, municipal government, and more. Our work has earned 47 awards, including 3 national and 1 international recognition.
We guide mid-growth organizations through brand evolution at the inflection point where the brand needs to catch up with who they've become.
We get it.
There are plenty of agencies that will design an attractive logo. That's not hard to find.
What's harder to find is a partner who understands the full scope of what a new brand or brand refresh actually means for an organization like yours — and who also has the process, discipline, and operational experience to see it through.
WHAT SETS NLC APART
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We design brand systems for real-world environments, not just portfolio presentations. Every concept is developed with specific applications and future needs in mind.
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We align stakeholders before we design. Our discovery process surfaces agreement — or lack of it — early, before concepts have been developed.
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We build governance into the system. A brand that looks great at launch but deteriorates due to inconsistent application is a failed brand in our book.
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We've worked with many types of organizations where trust is the ultimate goal. We understand the care required when the brand you're growing carries decades of blood, sweat, and tears.
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Every file you commission is 100% yours. Full IP ownership, multi-layered QA, stellar customer service, and on-time delivery — they're our standard, not bonus perks.
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Our services span the full brand spectrum: identity, messaging and positioning, social presence, print, digital, large format, and web.
INTEGRATED
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We build everything via a proprietary integrated system, every asset works in harmony with every platform, every paid ad, and every message, to create a brand that's recognizable, consistent, and built to last.
Honoring the partnership.
At NLC, we believe great partnerships don't stop at the project kickoff meeting. That's why we provide every client with access to our dedicated CRM portal, Asana. It is a centralized communication hub built around your projects.
Everything you need lives in one place: project timelines, real-time status updates, artwork, proofs, approvals, and ongoing discussions. No chasing down emails. No wondering where things stand. Just clear, instant visibility into every detail that matters to your team.
We work hard to make sure you look like a rock star to all the stakeholders on your marketing team. We want you all to be relaxed and confident in our process, and you can proudly look at the results and pat yourself on the back for choosing NLC.
Always On.
Always Accessible.
Always Yours.
Transparency • Communication • Accountability • Value
Through our shared project platform, we are “virtually down the hall” with instant access, status, and real conversation.
You have access to our team.
You have access to all your data.
You have access to every project.
You have access to every file, forever.
A true partner for your success.
Our clients have achieved:
8:1 ROI: Minnesota School of Beauty in 24 months
200% Growth: Financial Services Corporation in 36 months
Profitable Acquisition: Numerous clients
*Image left: Not representative of actual NLC report or data results..
Scott County CDA
We have had the pleasure of working with NLC for the Scott County FAST-TRACK Challenge. For 9 years, they have seamlessly coordinated the branding and marketing process for our entire event.
They always treat us as though we are their only and most important client. Our entire team would highly recommend Neon Lizard Creative!
Guardian Shooting Range
The staff at Neon Lizard has been so fun to work with through our rebranding process! The work they have done from brand identity to digital marketing and traditional print marketing has been amazing. Our new brand has the professional and cohesive look we were striving for. We have had nothing but positive feedback from our clients since the rebrand! Thank you, Neon Lizard!
Big A Travel
I worked with Rebecca at Neon Lizard to develop my logo and website. The process was very smooth and the results are beyond what I had imagined. Rebecca was able to meet me where I was at as a business owner. Together we were able to create a plan to build my brand identity and strategize the next steps for marketing. I am looking forward to our future projects.
Peak Performance Chiropractic
Neon Lizard absolutely blew us away with their creativity and professionalism! They listened closely to our vision and brought it to life in a way that far exceeded our expectations. Not only did they deliver stunning designs, but they also went above and beyond. We’re incredibly grateful and highly recommend Neon Lizard to anyone looking for top-tier creative work. Thank you for going the extra mile! They were a phenomenal company to work with!
OC DetailMN
We have NEVER experienced service quite like this. It's been 2-3 weeks since we started with NLC.
Unbelievable service and design. We're so impressed we're starting to brainstorm how we can return even a fraction of the value to Rebecca and her team.
Insane quality, crazy attentiveness and we're certainly not even close to their ideal customer. I can't say enough.
My promise to you.
I began this little venture back in 1998 as a freelancer who had worked for multiple agencies, corporations, and even Fortune 500 companies, which I guarantee you know. I worked on national campaigns and internal literature. There isn't much I haven't done.
Slowly but surely, NLC grew; in fact, most of our artists (and clients) have been with us for years. Our structure is about accuracy, camaraderie, and putting the client first.
I am involved in every project. My right hand, Susan, oversees management and financials. We are focused on providing more than you expect — every single time. We are confident that the processes that we have developed over the years will work for you too.
Recently, we put ourselves to the test. We combined our methodology with a little AI assist, to create a first-of-its-kind marketing diagnostic report that digs through everything about a client's brand. The good, the bad, and the ugly. Experienced humans review visuals, messaging, positioning, and more, then we collaborate to understand your company's goals and how to achieve better results.
We strive to figure out why the competition can't hold a candle to you. You know you do great work; now we want the world to know. That's our mission. Honest assessment. Hard truths. Focused improvement and tangible results. That's it. That's the goal.
I hope you'll join us.
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